marketing

2020- Roger von Laufenberg was a PhD research student at the University of St Andrews, School of Management and is funded by the Big Data Surveillance project. He researched the use of Big Data analytics and changes to marketing practices, focussing on how marketing organisations are making sense of Big Data and to what extend ethical, privacy and societal impacts of Big Data are taken into consideration by the organisations. He completed his Masters studies in Sociology at the University of Vienna in Austria, with a research emphasis on Science and Technology Studies, Surveillance and Urban Sociology. He previously worked as a research associate at the Institute for the Sociology of Law and Criminology (IRKS) and as a researcher at the Vienna Centre of Societal Security (VICESSE) where he participated in European and national research projects on Surveillance, Security and Technology as well as Extremism/Radicalisation (for example Increasing Resilience in Surveillance Societies (IRISS) or Evaluation and Certification Schemes for Security Products (CRISP). 

Dr. von Laufenberg was awarded his PhD in December 2020. The title of his dissertation was ‘Postulating Consumers: How Marketers Conceptualise Consumers in the Era of Big Data Analytics’. He was supervised by Kirstie Ball and was examined by Jason Pridmore, Erasmus University and Vicky Ward, University of St Andrews. Roger is now working for the Vienna Centre for Societal Security (VICESSE) as a post-doctoral researcher.

Twitter: @Roger_vonL

LinkedIn: https://www.linkedin.com/in/rogervonlaufenberg/

Colin Bennett received his Bachelor's and Master's degrees from the University of Wales, and his Ph.D from the University of Illinois at Urbana-Champaign. Since 1986 he has taught in the Department of Political Science at the University of Victoria, where he is now Professor. He has enjoyed Visiting Professorships at Harvard’s Kennedy School of Government, the Center for the Study of Law and Society at University of California, Berkeley, the School of Law, University of New South Wales and at the the Law, Science, Technology and Society Centre at the Vrije Universiteit in Brussels. His research has focused on the comparative analysis of surveillance technologies and privacy protection policies at the domestic and international levels. In addition to numerous scholarly and newspaper articles, he has published six books, including The Governance of Privacy (MIT Press, 2006) and The Privacy Advocates: Resisting the Spread of Surveillance (MIT Press, 2008), and policy reports on privacy protection for Canadian and international agencies. He is co-investigator of a large Major Collaborative Research Initiative grant entitled “The New Transparency: Surveillance and Social Sorting” which has culminated in the report: Transparent Lives: Surveillance in Canada. He is also currently researching the capture and use of personal data by political parties in Western democracies.

As a co-investigator of the Big Data Surveillance project, funded by the Social Sciences and Humanities Research Council of Canada, Colin Bennett is co-leading (with Kirstie Ball) research Stream Two: Marketing. This stream will examine how massive data accumulation, analytical techniques and applications associated with big data are reconstructing practices of consumer marketing and political campaigning.

Kirstie Ball is Professor of Management at the University of St Andrews. Her research focuses on surveillance, security and privacy, particularly as these issues affect organizations. Her current empirical work focuses on the impact of national security on the private sector, particularly on front line workers; the public understanding of security, surveillance and privacy; surveillance and democracy; and privacy and the quantified self. Her theoretical interest concerns subjectivity and surveillance. Kirstie has been collaborating with Queen’s University since 2001. She was featured as a research collaborator in ‘The Globalization of Personal Data’ and as  Co-Investigator in ‘The New Transparency’. Kirstie has held grants from many of the major European social science funders, including the European Union Framework Programme, EPSRC, ESRC and The Leverhulme Trust.  Her published work almost exclusively appears in journals such as New Technology, Work and Employment, Labour History, Tourism Management, Work, Employment and Society and Organization. She has recently published the monograph ‘The Private Security State? Surveillance, Consumer Data and the War on Terror’ with Copenhagen Business School Press.  She has also edited ‘The Routledge Handbook of Surveillance Studies’, with Kevin Haggerty and David Lyon, and ‘The Surveillance-Industrial Complex’ with Laureen Snider. Kirstie was a founding editor of Surveillance and Society and a founding director of Surveillance Studies Network.

As a co-investigator of the Big Data Surveillance project, funded by the Social Sciences and Humanities Research Council of Canada, Kirstie Ball is co-leading (with Colin Bennett) research Stream Two: Marketing. This stream will examine how massive data accumulation, analytical techniques and applications associated with big data are reconstructing practices of consumer marketing and political campaigning.