Cambridge Analytica shows the perils of ‘voter analytics’ industry

By Colin Bennett, Opinion, iPolitics(link is external), March 21, 2018

Recent revelations about the practices of the British company, Cambridge Analytica (CA), raise a larger set of questions about democracy: Should “Big Data” be playing a role in our elections? Should the “micro-targeting” of precise segments of the electorate based on sophisticated profiling of voters be permissible? And does it work? Read More(link is external)